Programme A - Media Relations:

Working with media - Kira Coley (Eco magazine and The Chatty Scientist)

Writing for your audience, Sara Mynott (University of Exeter)
This talk will guide you through the fundamentals of finding your target audience and, using a variety of case studies, show you how to reach them most effectively. From press releases for children to high level policy briefs, we’ll walk through the many ways to ensure your content is right on target.

Final Session TBC

Programme B - Video for beginners – quick and easy video making hints and tips, practical session using iphones
This session will introduce the audience to the video making potential of their iphone or other device, to help bring stories to life. The session will cover filming and editing functions, top tips for making engaging short films and cover some of the low cost equipment that users could use to make the best of this medium. Participants will be encouraged to put their new knowledge into action during the session, and throughout the rest of the conference.

Programme C - Communications at sea:

Creating immersive expedition blogs with scrollytelling - Marie Heidenreich (Projekt Management Juelich)
“Scrollytelling” is an online storytelling technique which offers an immersive experience through different interactive storytelling elements. It is a very effective way to communicate marine science, since the user gets to deep-dive into a visually captivating and interactive story. The participants will get to watch in a live-hack how a multimedia story evolves. Marie Heidenreich will also explore ways to employ scrollytelling tools in expedition blogs as she did on the cruise SO253 with research vessel SONNE:

The immersive Clockwork Ocean -Tanja Baschek (HZG)
Dive in! Fly high! The “Expedition Clockwork Ocean” takes you on an unprecedented scientific journey. Witness coastal science from a completely new angle! Our immersive concept allows viewers to experience the realm of science up close in a tantalising visual experience. Fulldome screenings, virtual reality applications and media efforts are combined to make this project wholly unique, not only in the field of science but also in communication. Plunge into the new spheres of science communication!

The NICO-expedition: jumpstarting and maintaining Dutch ocean awareness - Kim Sauter (NIOZ)
The large-scale Netherlands Initiative Changing Oceans (NICO), has revived the Dutch sea-going research community and raised public awareness. On each of the twelve legs, three berths were occupied by journalists and artists ‘in residence’, generating articles, pictures, videos, radio broadcasts and even music on a variety of platforms. After the cruise, how can we maintain momentum with stakeholder groups for ocean research and renewal of the ageing national ocean-going research facilities?